We sure do food
Posted by admin in Uncategorized on November 8, 2011
This photo of salmon makes me want to eat salmon. How about you? The best thing to do if you need your menu photographed or if you want to create a cookbook is to call Eric Tadsen. Make sure to go to the website http://tadphoto.com
Remington Azor 5 Shot
Posted by admin in Uncategorized on August 9, 2011
Product photography can be difficult, especially when it comes to small, reflective objects. But perseverance and attention to detail, combined with some photoshop magic, can create a pretty awesome image of items as typically mundane as a razor. Product photography and commercial photography are what we do.
Chief Amesqua
Posted by admin in Uncategorized on August 1, 2011
The Isthmus tasked me with creating some casual images of Madison’s Fire Chief, Debra Amesqua. What a great woman! Not only does is she in charge of the entire department, with that tasks attendant political strife, but she also creates mandolins in her basement.
Business portraits that look help you look your best
Posted by admin in Uncategorized on August 1, 2011
Subtle factors can make all the difference in your business portrait. As a matter of course, your photographer should be using all the tools at their disposal to help you present the best image of yourself. Everyone can benefit from some small touches! Here’s a nice example of a before and after of a business portrait I just completed in my studio.
before
after
Lifestyle imagery
Posted by admin in Uncategorized on July 26, 2011
I did a nifty project for Steve Brown apartments a year back showcasing some students and residents in various situations in and around the University of Wisconsin-Madison campus and in their new building, Lucky. I’d like to do a lot more lifestyle photography – I love the energy in interacting with people and the challenge of the variability.
Images for biotech
Posted by admin in Uncategorized on July 21, 2011
Biotech companies need imagery just like any company and here at Tadsen Photography we are proud to work with local biotechs to put the best imagery of their products and businesses forward. Here’s a studio shot we did for Promega recently.
Helix
Food at Jac’s
Posted by admin in Uncategorized on July 21, 2011
I’ve just completed some photography of food over at Jac’s Taphouse on Monroe Street here in Madison, Wisconsin. Jac’s is a great little restaurant with great food and the images really reflect that. I’m going back Sunday night to capture the spirit of the place – the atmosphere with people and some of the details.
Photography in the 21st century
Posted by admin in Uncategorized on June 28, 2011
The New York Times ran an article over the weekend that suggests that people will one day soon be able to take photographs and then adjust the focus later, at their leisure. This development inspires two reactions. The first is shock and amazement. Surely, one thinks, that the data gathered during the taking a photograph, in which the light is focused onto that sensor, is not amenable to further manipulation in terms of focus. How is this possible? After wading through the half-heartedly reported technical jargon one realizes that apparently the developers of the technology have figured out some way and that it will one day happen.
What are the ramifications for photography and photographers? This questions leads to the second reaction which is a sort of attenuated despair. Photographers are losing their ability to maintain their professional statuses merely through having the tremendous technical expertise of their earlier cohorts. As technology places more capabilities in the hands of everyone and makes these capabilities easier to use and more intuitive, the ability of photographers to rest on their laurels and do mediocre work because they have the training to do what the average person cannot is quickly evaporating. Just like so many jobs in the 21st century, there is tremendous and growing competitive pressure coming from the direction of technical innovation. In this way, technical innovation both helps and hurts everyone.
Things change and the free lance world has always been fraught with anxiety. As capabilities, especially the capability to produce amazing imagery with a cellular phone, change, the professional photographer must become ever more an expert in lighting and composition. Technological change forces us towards needing an expertise in the one are that computer technology currently cannot place in the hands of every person: an aesthetic sensibility.
Flashlights and June
Posted by admin in Uncategorized on June 8, 2011
Professor Eric displaying flashlight after explosives test.
Well the Rayovac destructobus flashlight tour came to an end and everybody seemed happy with the results. Tonight we are adding another chapter to the destructobus tour as we head down to Belleville, Wisconsin to fire flashlights out of some sort of air cannon at tremendous velocities. I’m interested to see what will happen and I’m happy to don, once again, the lab coat and spectacles of “Professor Eric.”
Rolling through Ohio
Posted by admin in Uncategorized on March 18, 2011
We had some adventures in Chicago! Mostly piloting a 30-foot mobile home through the loop and then through parking lots and alleys to try to position the machine for optimal photo shooting, that was an adventure.
I really, really wanted to use the steel mills of Gary, Indiana as a backdrop for some flashlights, but the New Hysteria has caused the area to be more or less closed off to the public. After being chased out of a parking lot by US Steel security we opted instead for some cool textural shots of flashlights positioned on some rusty steel beneath a bridge, an area obviously also shared by a cadre of homeless who were not, at that time, at home.
And so now we’re rolling through some of the more unremarkable bits of Ohio in search of another great steel mill town – Pittsburgh. None of us know anyone in Pittsburgh, at least not anyone who wants to talk to us anymore, and so we are mining the social medias for connections. This technique has served us well thus far and we don’t really have any worries that we’ll find some good people and great backdrops to showcase in our ongoing Rayovac DestructoBus quest!
Keep tuned in for further adventure and fun!